Greek EVOO in Japan

Excellence of Greek EVOO in the Japanese Market

Greek EVOO in Japan resoundingly demonstrated its quality at the recent Olive Japan International Olive Oil Competition in Tokyo, the largest olive oil competition in Asia and Oceania. In this edition, Greek oils won a total of 12 gold medals and 36 silver medals, a significant achievement that consolidates their prestige. The jury, composed of 19 experts from 11 countries, evaluated 803 samples from 29 nations, recognizing the excellence of various olive varieties and producing regions in Greece.

Goutis Estate was recognized as the “Best of Greece” at Olive Japan 2025, a recognition it had already earned in 2022. This family-run business won three gold and five silver awards for its extra virgin olive oils, which include both single-varietal Koroneiki and Nemoutiana olives and blends of Koroneiki with other varieties. This success is part of a winning streak that Goutis Estate has maintained since 2018, demonstrating its consistency in producing Greek EVOO in Japan.

Laconiko also emerged as a major winner, earning two gold medals for its blood orange and garlic-flavored oils, in addition to six silver medals. With a history of multiple awards at Olive Japan over the past four years, Laconiko is proud that its products are valued and appreciated in the Japanese market. Authenticity and Health: Keys to the Success of Greek EVOO in Japan
Behind the quality of Greek EVOO in Japan are producers who combine tradition with science. The Master Miller, for example, has continued its winning streak with a gold medal for its organic blend of Koroneiki and Mpotsikoelia extra virgin olive oils. According to Eva Papadopoulos, in Asia, where culinary precision meets cultural depth, Greek olive oil offers more than flavor, bringing “health, heritage, and authenticity.” This focus on health benefits and cultural heritage resonates strongly with Japanese consumers.

Another example of this vision is Falcon S.A., which won a gold medal with its Oleve Kolovi PGI. The company regenerated a desert land in Lesbos into an organic olive grove, a model of biodiversity that was even presented at Yale University. These kinds of stories of sustainability and commitment to nature reinforce the appeal of Greek EVOO in Japan.

Similarly, Papadellis Olive Oil produces the award-winning Sapfo EVOO, which combines the traditional Kolovi and Andramytini varieties. Babis Papadellis emphasizes care at every stage of production to ensure exceptional quality. For this family-run business, the goal is for people to discover their land through the flavor of their oil, which adds a personal and authentic dimension to the product. Lymperis Estate, meanwhile, produces Askra The Valley of Muses EVOO, using the Megaritiki variety, and prides itself on its vertical integration and eco-friendly production.

A Perfect Pairing and a Market Opportunity

The question of why Greek EVOO in Japan is so successful lies in its versatility. Eva Papadopoulos points out that, being rich in antioxidants and a pillar of the Mediterranean diet, Greek olive oil is a perfect pairing for Asian cuisine.

The competition’s impact is not limited to the awards alone. The winning oils were showcased at the Olive Japan Show at the Courtyard Marriott Ginza in Tokyo, an event that attracts thousands of consumers and buyers. This allows Greek producers to connect directly with the Japanese market, the fourth largest importer of olive oil worldwide, according to the International Olive Council. Judges’ comments on the flavors and aromas of the award-winning oils, as well as information on where to purchase them, are published in an official Olive Japan e-book, further facilitating the arrival of Greek EVOO in Japan. This visibility and recognition are crucial for a market that values ​​both quality and authenticity.