Italian farmers rebel against Tunisian olive oil
Dozens of inflatable boats surrounded a ship carrying Tunisian extra virgin olive oil when it arrived at the port of Civitavecchia, Italy. Farmers affiliated with the Coldiretti association were on board to express their concerns. Meanwhile, thousands of olive growers gathered on the dock, shouting slogans calling for the protection of local production from foreign competition.
According to Coldiretti, the import of olive oil from countries outside the European Union, which will reach around 65 million liters in 2024, constitutes a direct threat to the local sector.
Commercial Fraud in Olive Oil
In addition to the risks of commercial fraud and consumer deception, these imports have caused a collapse in the prices of Italian virgin olive oil, forcing producers to sell at prices below production costs.
Tunisia, the leading exporter of this product, sells its olive oil for less than five euros per liter, while its Italian equivalent costs more than nine euros. This price difference makes any competition impossible without causing significant losses to Italian producers.
The problem is exacerbated, according to Coldiretti, by the fact that some importers resell foreign oil under an Italian label, thus maximizing their profits at the expense of transparency and quality. A situation that, beyond the harm to local consumers and producers, contributes to saturating the market with lower-quality products.